A long history that began in Le Locle, in the mountains of the Swiss canton of Jura, cradle of great Swiss watchmaking. As early as 1770 there were craftsmen specialised in movements and watch cases, gilders, experts in the creation of dials, enamellists who produced watch hands. In 1865 a company was set up in this little town on the renowned Les Billodes premises, a petite enterprise that was destined to become famous worldwide. Initially named for its founder Georges Favre-Jacot, after the first thirty years it became Zenith.
With more than 700 illustrations with detailed captions, Zenith also includes the increasingly specialised models: waterproof casings, chronometers, chronographs with special dials and timepieces for the military, sport and medical sectors. Not to mention anecdotes, memorabilia and rare period advertisements.